Recently, Quintar, an American sports AR application developer, announced a platform called Q.reality. Its specific details are disclosed. It can process statistics of various games and enhance the viewing experience of various indoor and outdoor courts through AR. Quintar hopes to use this platform to dig deeper into statistics, create sports content, and provide room for improvement in the live streaming experience. In addition, Q.reality can be used in conjunction with all kinds of AR equipment, without having to pay attention to specific equipment.
Quintar was allegedly founded by former Intel sports executives Sankar Jayaram and Jeff Jonas. They believe that the future of AR in sports is extremely forward-looking, and plan to establish relevant AR functions in the arena and in the homes of spectators. For example, spectators in the stands can pick up their mobile phones to view the kicker’s shooting range, while spectators at home can view the shooting pictures of NBA games on their tables.
Prior to this, Quintar announced that it has received millions of financings and said that the funds will be used for technology development. Living up to expectations, Jayaram revealed that they plan to showcase the AR experience before the end of 2021. The first step is to map a wide range of sports fields, from football to golf courses, so that Quintar’s technology can locate the user’s mobile phone. The second step is to synchronize the map information with the 3D game statistics to achieve the correct display effect. The third step is to equip its company’s camera in the court to facilitate users to make their own videos. In the last step, Qunitar will develop the infrastructure, these experiences will become very common on mobile devices next year.
There is no doubt that the AR experience of the Q.reality platform will lead the AR field. As a very promising technology, AR is more advantageous than VR in some scenarios. In the future, AR may be the first to see large-scale use. Although the immersive closed experience provided by VR is indeed attractive to the audience, it is clear that AR is more useful to the public, and the AR market will be larger than the VR market. This time, the Q.reality platform combines the remote registration function and the three-dimensional live broadcast function, which can place AR content on the competition terrain. At the same time, it allows content creators, teams, media personnel, and other users to create “personalized, socialized, and gamified” content for fans on mobile devices, TVs, and AR wearable devices. Spectators are not restricted by the competition terrain and can …….